Kevin de Wit

This fireside chat will explore how brands can leverage Reddit’s engaged and passionate communities to drive meaningful action. It will demonstrate how integrating Reddit into existing marketing strategies can strengthen a brand’s media mix and capture the attention of diverse audiences. By utilising contextual placements relevant to their products or services across both large-scale interest groups and niche communities, brands can build authentic connections that enhance visibility and spark engagement, showcasing how the intersection of search and social can shape user experiences on both global and local levels.

Following the fireside chat, attendees will have the opportunity to participate in an AMA with our speakers, providing a chance to delve deeper into best practices and advertising experiences on Reddit.